beebold clothing
Entrepreneurship / art direction/ marketingjun 2022 – dec 2023intro
BEEBOLD was born from my passion for graffiti, which I've pursued since 2016. It started as a way to create clothing for friends, but soon grew into a brand that empowered people to express themselves unapologetically through bold streetwear.
The community’s support helped BEEBOLD evolve into something more than just a personal project.
the challenge
As a one-man operation, I managed everything: finding suppliers, overseeing production, designing new collections, maintaining quality, and handling marketing and social media. Balancing all these aspects was challenging but crucial to keeping the brand alive.
my role
I was responsible for the art direction, clothing design, photoshoots, supplier communications, and day-to-day operations. My role covered every part of running the business.
my impact
BEEBOLD gave customers a platform for self-expression while teaching me the intricacies of building and sustaining a brand. The experience sharpened my skills in business, marketing, and entrepreneurship, providing a holistic understanding of what it takes to create a successful brand.
